Ari Dein X the W Hotel South BeachMay 25, 2016
Laetitia of Mademoiselle Robot sports her Ari Dein X the W Hotel South Beach Pajamas in Notting Hill. Arielle wea...
Laetitia of Mademoiselle Robot sports her Ari Dein X the W Hotel South Beach Pajamas in Notting Hill.
Arielle wearing her signature pajama set during the W Hotel South Beach product launch breakfast.
The cotton pajama set pictured above was designed by Arielle to celebrate the W Hotel South Beach's four year anniversary. The marled grey textile evokes the granite veins found in the posh hotel lobby, and the hot pink trim speaks to the signature color palate of the Miami resort. Pajamas were gifted to celebrities (Kristen Chenoweth was a huge fan and tweeted a selfie in the set), guests staying in the VIP suites, as well as key press partners, and available for retail sale in W Hotels The Store at the property and online.
The pajamas were manufactured in New York City's garment center in the Ari Dein tradition of excellence, supporting local jobs for domestic skilled laborers.